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“Principles of Good Business Writing”
In this 1-day training
session you will learn the basic principles of good business writing. This
will help you to write business letters, memos, faxes, and e-mails.
Participants will
receive a Certificate of Attendance.
Training Session
Outline:
Introduction
 | The
problems with business writing. |
| The
limitations of your readers. |
| The
objectives of good writing. |
Principles of English
Grammar
| Types
of words and their correct usage. |
| Sentence
types and structure. |
| Punctuation. |
Principles of Clear Writing
| The
causes of unclear writing. |
| The
importance of word choice. |
| Sentence
structure and length. |
| Understanding
and choosing the right verb form. |
| Personalising
the writing. |
| Breaking
old habits. |
Getting Started
| Why
people have problems getting started with their writing. |
| Using
“false starts”. |
| Outlining. |
| Eliminating
“rough drafts”. |
The Finishing Touches
| Designing
an effective page layout. |
| Numbering
paragraphs. |
| Setting-out
letters, memos, and reports. |
| The
importance of white-space. |
| Using
paragraphs. |
| Using
headings. |
| Emphasising
important points. |
| Selecting
type-size and style. |
| Using
graphics. |
| Editing
and reviewing other people’s writing.
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Enquiries and
Bookings
By
post:
Curwen Consultancy,
P O Box 423,
HEIDELBERG, 1438,
South Africa.
By
telephone or Fax:
International: +27 16 3492031.
National: (016) 3492031.
By
e-mail:
info@curwen.za.com
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